Do This: Industry
Ed-Tech Industry Folks
Mission into Movement
Year-by-year the Learning Counsel has grown to become a leader in supplying research and context in the shift to digital curriculum to an audience of 215,000 education executives.
Our readership is comprised of superintendents, chief technology and innovation officers, chief academic officers, tech and instructional administrators, curriculum specialists, principals, teachers and interested enthusiasts throughout teaching and learning.
Our mission has guided us to being the go-to media, publishing and events organization providing research and context for the education industry. We are helping executives within industry and academics to transform educational systems through digital curriculum strategies; enhance the creative construction of digital learning resources between teachers, administrators and publishers; and ultimately helping all learners everywhere become more engaged in knowledge acquisition for life success.
“The Learning Counsel has helped education leaders chart a course that includes actionable data and current trends. The knowledge we’ve gained guides our work as we continue to strive for excellence in teaching and learning through digital platforms, tools, and practices.”
– Janell McClure, Ed.S. Director, Digital and Multimedia Learning Cobb County School District
What YOU Can Do1. Read The Consumerization of Learning. It brings greater depth to the change continuum and provides insight into the future of Ed-tech. Buy it, read it, use it. 2. Talk with us about your fit and make your story on our Knowstory.com, plus add each product to the marketplace. It’s free. 3. Join one of the Learning Groups inside Knowstory to help the market evolve in understanding all things Ed-Tech. Telecommunications, Networking, Hardware, all types of software and services gain from becoming part of our movement. 4. Support us with Event sponsorships. This puts you directly in front of executive decision makers. 5. Speak out and be part of the change continuum conversation with our incredible, and growing, audience through our special reports, case studies, video stories, or a Journal/Poster. We are uniquely qualified researchers, writers, and former education practitioners. 6. Use Video to get your message seen and heard. Visit our YouTube channel to see our many spotlight interviews and detailed market briefings. Sponsor a tailored Sharp Tank video to share your product story with our audience at every event we hold. 7. Join our community newsletter and get others to join.
The Education Transformation Continuum
What’s so special is that we are sharing a unique vision for where the bulk of the market is going and how fast. From the very beginning, this vision included a change continuum that ends in what is known as the “Age of Experience.”
It is conceptually a time when our online and offline identities converge, and our value system and economy reward experience-driven products more than services only. This might seem subtle, but it is driving great wealth into the biggest companies who deliver on it like Amazon and Disney, and the entire ecosystems that are Google, Microsoft and Apple.
This digital transition change continuum has seven stages:
- It starts with a year or two for schools in Strategy
- Then Tactics
- Then schools and districts hit a barrier of worries about Sustainability
- Then on to discussions about Analytics
- Then up to Design
- And, lastly, Experience.
The Learning Counsel is reporting on each of these stages of the continuum in detail. Our Special Reports on each stage are downloadable for free, simply click on the stages to the right. There are two stages still to be reported on—Analytics and Experience—and those reports will be issued in 2018.
Each Special Report has sponsorship spots available for Industry to be part of the leadership team providing context for the shift in education.
“What LeiLani lays-out is a roadmap for education, ‘This is what’s going to happen, this is what is happening, this is what needs to happen if you’re going to solve this tangled situation which you are at right now.’ I really think this is her putting a mirror in front of the industry and saying, ‘This is what is happening, now let’s take it somewhere else.’”
– Elad Inbar, CEO RobotLab
To get relevant with education leaders, you must understand the needs and wants of every stakeholder, their challenges and successes, the winning strategies, as well as the hardware and software potentialities. The Learning Counsel brings context, research and creativity to your marketing mix to not only help you win, but also to help education win because they are finding the best company and products. With 25,000+ education executive views each month, let us help you make your company and products known and generate powerful leads that want to hear from you.