StudySync and The Players’ Tribune Partner to Make Personal Stories from Professional Athletes Part of Students’ Reading Curriculum

Industry News

NEW YORK —February 7, 2019 — Today, StudySync announced its content partnership with athlete-driven media company The Players’ Tribune (TPT). Through the partnership, StudySync is incorporating first-person narratives from a diverse set of international athletes into its core StudySync ELA curriculum, as well as its social media-like Blasts assignments, as part of its ongoing mission to bring relevant, high-quality content to middle and high school students.

The Players’ Tribune, founded by former baseball star Derek Jeter, publishes written articles, videos, photo essays, and podcasts from globally-recognized athletes such as NBA player Kevin Love, WNBA player Swin Cash, as well as coaches such as Tennessee Lady Vols coach, Holly Warlick. The stories are deeply personal, with topics ranging from health issues to the influence of family members, mentors, childhood experiences, and teammates. The platform also features multilingual content, including stories from Spanish-speaking athletes.

The Players’ Tribune is excited to work with StudySync in developing content that will inspire students as they hone their reading, writing and critical thinking skills,” said Chad Payne, vice president of legal and business affairs at The Players’ Tribune. “Our approach to storytelling has generated significant engagement, and we have no doubt that students using StudySync will be equally engaged.”

The complete StudySync ELA curriculum provides students in grades 6-12 with a diverse library of more than 1,700 fiction and nonfiction texts and text excerpts, with rich multimedia and captivating resources added daily. In addition to reading, students review short, scripted video lessons that model academic study groups and collaborative interaction. StudySync’s Blasts lessons are short reading and writing assignments based on timely topics of cultural significance. Students respond in short answer format, engaging in a thoughtful discussion with students across the country.

“At StudySync we strive to provide students and teachers with a steady supply of high-quality, high-interest content that can spark meaningful conversations,” said Robert Romano, CEO of StudySync. “Our collaboration with The Players’ Tribune furthers this goal by bringing students humanizing, first-person stories from influential athletes who are communicating on a very personal level. It’s a fun and engaging way to capture students’ attention as they advance these all-important life skills.”

ABOUT STUDYSYNC

StudySync is a leading developer of the most engaging, socially connected, and rigorous academic learning products for grades 6-12. StudySync, its hallmark offering of the same name, is an award-winning, comprehensive English language arts curriculum. The company’s most recently-released product, SyncBlasts, expands the company’s scope to include an engaging, supplemental digital inquiry solution for social studies and science classrooms.

For more information about technology-relevant educational products from StudySync, visit http://www.studysync.com.

McGraw-Hill Education is the exclusive distributor of StudySync products in the United States.    

ABOUT THE PLAYERS’ TRIBUNE

The Players’ Tribune (TPT) is a first-of-its-kind content platform that was developed by athletes for athletes to connect them with fans through the power of storytelling. By giving athletes the tools to create truly personal content and tell their stories, The Players’ Tribune is reimagining the world of sports and culture through the player’s point of view. More than 1,800 athletes have contributed to the platform through impactful and powerful long and short form stories, video series and audio. Founded by Derek Jeter in 2014, TPT provides unique insight into the daily sports conversation and brings fans closer than ever to the games they love. For more information visit www.theplayerstribune.com, or interact with the team  on Instagram, Facebook and Twitter.

 

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Charlotte Andrist
Nickel Communications PR
770-310-5244 Mobile
Email: charlotte@nickelcommpr.com
Twitter: @NickelComm
Facebook: NickelCommunications

 

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