Market Insight

Market Insight

First there was the CARES Act, which is still not entirely spent out. Many areas of the country who didn’t get their allocation spent up by the end of 2020 got extensions

By: 
LeiLani Cauthen
Market Insight

As school districts are evaluating their needs, now is the time to position yourself and get in front of the many decision-makers gathering information

By: 
Charles Sosnik
Market Insight

It's likely that the brain developed for a simple purpose—survival

By: 
Mac Bogert
Market Insight

“Let’s make sure we all get one thing very clear. Tech is replacing the old whole-group model, it’s not replacing true human direct instruction."

By: 
LeiLani Cauthen
Market Insight

If you’re selling EdTech, you’ve noticed that 2020 and now 2021 are not the same by huge orders of magnitude

By: 
LeiLani Cauthen
Market Insight

Presales Leaders can finally confidently claim their place at the executive tables with the data they need to influence the product, forecasting, and ultimately drive higher revenue

By: 
Bob Riefstahl
Market Insight

Social media is more than a way to connect with friends and family, it’s a vehicle for companies to engage with current (and future) customers

By: 
Emily Embury
Market Insight

We all have a tendency to frame our choices as binary - either/or

By: 
Mac Bogert
Market Insight

Drivers of change for 2021 include the pandemic, record tech spending, a teacher shortage, advances in the field of cognitive capacity and lack of student wellbeing

By: 
Charles Sosnik
Market Insight

The U.S. K-12 sector spent $35.8 Billion in 2020 on all things EdTech, a healthy increase of $7.5 Billion over 2019

By: 
LeiLani Cauthen

Pages